BECOME A LYON BIENNIAL PARTNER
Associate your image with a truly international event - A symbol of innovation, creativity and excellence.
The Lyon Biennial is the iconic Contemporary art event in France and is
equally in the forefront on the international scene. To be associated with
the Biennial is to link your company with the crucial art of our time – an
art of now that brings a fertile, inventive eye to the world around us.
Benefit from the status and increasing audience reach of a fast-growing event.
Public turnout for the Biennial of Contemporary Art is increasing all the
time: in 2005 it was up by 33% on 2003. In addition the 2005 Biennial was
given an outstanding critical reception. The event is now a core part of
the Lyon/Rhône-Alpes territorial dynamic and a major contributor to the
region’s status and influence.
Extensive media coverage guaranteed, with a new effective kind of visibility.
The Biennial draws over 1100 journalists from 30 different countries with
its national/international communication network. Its partners benefit from
the media spin-off and their own reputations are enhanced.
The Biennial’s overall media relations approach offers the chance for a new
kind of corporate communication, aiming not only at the general public but
also at more specific targets – and in a more innovative way: visibility on
our general public media, advertising on giant screens in downtown Lyon,
spotlighting of products, access to Biennial events, organisation of PR
operations, etc. Take advantage of major tax breaks.
The cultural sponsorship legislation passed in 2003 allows businesses to
back artistic creation while benefiting from significant tax cuts. The
legislation was broadened in January 2007 and is now applicable to the Lyon
Biennial of Contemporary Art.
A sponsoring company benefits from a tax reduction of 60% of the sum
donated to the Biennial, whether the backing provided is in cash, kind or
provision of skills and personnel.
Want to know more?
Download our Partners file or contact the Biennial's Partnership Office.
Contact:
Partners and Sponsors Officer
Cécile Claude - cclaude@biennale-de-lyon.org
Assistant: Justine Belot - jbelot@biennale-de-lyon.org
T. +33 (0)4 72 07 41 41
F. +33 (0)4 72 00 03 13
|